Streaming services had higher sales with the spread of COVID-19 and, in the first three months of 2021, reached more than 81 million downloads. During lockdown, people spent more time at home watching streaming-service programs. Networks such as Disney Plus led the way in this, owing their success to a very large fan base and advertising strategies. This text examines which streaming service in the United States is more popular and higher-selling than the others; then their advertising and monetization strategies are analyzed.
Statistics and topics examined in more detail in the report:
- An overview of the US market
- Trending streaming services in the United States
- Monetization strategies
- Conclusion
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Machine-translated from Persian by Namafar; the Persian original is authoritative. Read the original in Persian