“Sales to Wholesale Customers” went from 22.6K in 2016 to 27.8K in 2024. “Sales through NIKE Direct” went from 7,857 in 2016 to 21.5K in 2024. “Global Brand Divisions*” went from 73 in 2016 to 45 in 2024.

Nike revenue worldwide, FY 2016–2024, by sales channel (million US dollars)
Year	Sales to Wholesale Customers	Sales through NIKE Direct	Global Brand Divisions*
2016	22,577	7,857	73
2017	23,078	9,082	73
2018	23,969	10,428	88
2019	25,423	11,753	42
2020	23,156	12,382	30
2021	25,898	16,370	25
2022	25,608	18,726	102
2023	27,397	21,308	58
2024	27,758	21,519	45

Machine-translated from Persian by Namafar; the Persian original is authoritative. Read the original in Persian

About this data

The data on this page is global, collected by Namafar for comparison with Iran.

Iranian (Solar Hijri) years run from late March to March: 1404 = March 2025 to March 2026.

Details

Source: Nike
Year: 1403 (2024/25)
Industry: Fashion and clothing
Published: Oct 27, 2024

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APA

Namafar. (2024, October 27). Nike revenue worldwide, FY 2016–2024, by sales channel (million US dollars) [Data set]. Data source: Nike. Translated from the Persian original: https://namafar.ir/stats/25163. https://namafar.com/en/stats/25163

MLA

"Nike revenue worldwide, FY 2016–2024, by sales channel (million US dollars)." Namafar, 27 October 2024, https://namafar.com/en/stats/25163.

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Namafar (2024) Nike revenue worldwide, FY 2016–2024, by sales channel (million US dollars) [Data set]. Available at: https://namafar.com/en/stats/25163 (Accessed: 21 October 2026).

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Namafar. "Nike revenue worldwide, FY 2016–2024, by sales channel (million US dollars)." October 27, 2024. https://namafar.com/en/stats/25163.

Vancouver

Namafar. Nike revenue worldwide, FY 2016–2024, by sales channel (million US dollars) [Data set] [Internet]. Tehran: Namafar; 2024 [cited 2026 Oct 21]. Available from: https://namafar.com/en/stats/25163