"Communications" is one of the 4 indicators used to rank the top destinations for Muslim travel and tourism. The communications criteria assess a tourism destination's ability to communicate effectively with Muslim travelers and market to them. This indicator has three dimensions:
- Communication skills: It assesses the destination's use of the 10 languages most commonly used among Muslim travelers.
- Destination marketing: How the destination introduces and promotes services compatible with Muslim needs.
- Awareness of traveler needs: It measures the awareness of government institutions, tourism companies, and local communities of the needs of Muslim travelers.
Iran, on the communications indicator with a score of 75 out of 300, has a wide gap with the top ten destinations (Muslim countries) for Muslim travel and tourism in 2025. Marketing, promotion, and communication with foreign tourists are the missing links in the development of tourism in Iran.
See the original infographic (Persian)
Machine-translated from Persian by Namafar; the Persian original is authoritative. Read the original in Persian