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Data from inside Iran

Iran's cultural and creative industries, in numbers

Book print runs, cinema box office, the games market, cultural budgets: Namafar is a Tehran-based research and data analytics center focused on culture and the cultural industries in Iran, drawing on Iranian official and industry sources, plus selected global comparisons. 1,199 charts and 275 analyses in English.

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1,199Charts
275Analysis
18Industries
2019Publishing since
Mostly Iranian data

Most charts describe Iran's own markets and institutions: books, cinema, games, music, media, tourism and handicrafts. Global charts are marked “Global”.

Sources few can reach

Figures come from Iranian ministries, industry bodies and platforms, often published only in Persian. Every chart names its source.

Iranian calendar, explained

Iranian years run from March to March, so 1404 is shown as 1404 (2025/26). Amounts stay in rials or tomans (1 toman = 10 rials).

Industry map

Ordered by volume: the darker the tile, the more charts, analysis and reports.

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Tourism327items Film and TV series202items Music and audio183items Books and publishing175items Governance of the creative industries154items Video games153items Platforms and companies148items News and media101items Handicrafts99items Visual and performing arts83items Fashion and clothing75items Animation75items Toys65items Entertainment54items Stationery37items Escape rooms19items Food and restaurants14items Advertising9items

Featured chart

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Tourism

Number of standard hotels in Iran, 1395–1400 (2016–2022)

This chart has 5 series. “1-star” went from 370 in 1395 (2016/17) to 340 in 1400 (2021/22). “2-star” went from 348 in 1395 (2016/17) to 414 in 1400 (2021/22). “3-star” went from 294 in 1395 (2016/17) to 412 in 1400 (2021/22).

All 1,199 charts

Latest charts

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IranNumber of standard hotels in Iran, 1395–1400 (2016–2022) Tourism2020/21Statistical Centre of Iran IranTheaters screening theatrical animation in Iran, 1392–1400 (2013–2022) Animation2021/22Animation Yearbook GlobalCountries with the highest music revenue in 2018 Music and audio2020/21Music Trades December 2019 IranFactors affecting audience interest in Iranian cinema by gender, 1399 (2020/21) Film and TV series2020/21Islamic Research Institute for Culture, Art and Communication (1399 (2020/21)) GlobalMost popular tourist destinations worldwide in 2022 Tourism2020/21World Travel and Tourism Council GlobalForecast of global digital music revenue, 2017–2025 Music and audio2020/21Digital Market Outlook IranRequired skill levels in animation job listings in Iran, 1400 (2021/22) Animation2021/22Job advertisements IranShare of topics of audience interest in Iran Books and publishing2020/21Qom Province Management and Planning Organization

Selected analysis

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TourismMarketing and communications: the missing link in Iran's tourism TourismThe price gap in tourist accommodations across Iran's provinces TourismCheap but unknown: why Iran's economic advantage in tourism does not become an opportunity TourismTravel and stay patterns in Iran: from weekend villas to work apartments StationeryHow much does a full pack of essential school stationery cost in Iran?

Namafar publications

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Data brief on the status of pets in IranData brief on the status of pets in IranCulture growing on economic ground: a policy package to transform governance of the cultural and creative industriesCulture growing on economic ground: a policy package to transform governance of the cultural and creative industriesData brief on the Cafe Bazaar app and game platformData brief on the Cafe Bazaar app and game platformA statistical look at Iranian cinema in the first six months of 1404 (2025/26)A statistical look at Iranian cinema in the first six months of 1404 (2025/26)

Reference reports

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Statistical yearbook of film sales and Iranian cinema, 1403 (2024/25) Reference reportIranStatistical yearbook of film sales and Iranian cinema, 1403 (2024/25)apf.farhang.gov.ir2024/2591 pages Statistical yearbook of film sales and Iranian cinema, 1404 (2025/26) Reference reportIranStatistical yearbook of film sales and Iranian cinema, 1404 (2025/26)apf.farhang.gov.ir2025/26120 pages The global vegetarian market Reference reportGlobalThe global vegetarian market2025/26 The toy market in China Reference reportGlobalThe toy market in China2025/26

Need newer data or a custom report?

Charts after 1400 (2021/22), dashboards and custom research are available on request.

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