National survey of cultural goods consumption in Iran (third wave)

The present report is the third survey of cultural goods consumption among Iranians, which the Research Institute for Culture, Art and Communication was responsible for carrying out. This survey was conducted in Farvardin (March–April) and Ordibehesht (April–May) 1398 (2019/20) in all of Iran's provinces and, unlike the first survey in this series, was not limited only to 28 metropolises and provincial capitals. As in previous reports, a precise definition of the existing variables and the cultural phenomena examined in this survey is provided.

The study's three questions:

1. What cultural activities do Iranian citizens engage in, and to what extent?

2. What items do Iranians' consumer goods include?

3. How do Iranians spend their leisure time?

Respondents to this survey are almost equal in terms of gender. All educational levels from illiterate to higher education and seminary education were included in this survey. The largest age group in this survey is 26-to-40-year-olds, with a frequency of 36%. For example, according to the sample population, 46% of Iran's people read books. Of this percentage, 74% of them read non-textbook books, and the rest are engaged in studying. The summary of this section of the survey was that as people's literacy and education level increase, they have a greater inclination to read books. School students and university students also read books more than employed people.

Table of contents:
Introduction
Foreword
Conceptual and methodological framework
Chapter 1: Sample characteristics
Chapter 2: Leisure time
Chapter 3: Books and reading
Chapter 4: Newspaper and magazine reading
Chapter 5: Radio
Chapter 6: Television
Chapter 7: Audio and visual devices
Chapter 8: Music
Chapter 9: Computers, the internet, and mobile phones
Chapter 10: Cinema and theater
Chapter 11: Religious activities
Chapter 12: Recreational and social activities
Chapter 13: Artistic and handicraft activities
Chapter 14: Sports
Chapter 15: Games
Chapter 16: Travel
Appendix 1: Sampling design
Appendix 2: Descriptive tables by province
Appendix 3: National Survey of Cultural Goods Consumption, Wave 3 questionnaire ‐ 1397 (2018/19)