
The American consulting firm Interbrand is active in the field of brand valuation and ranking. Since 1988 this company has carried out the valuation of the world's brands on the basis of specific standards and scientific principles and introduces the world's top brands.
According to Interbrand's 2022 report, the value of the world's one hundred top brands in 2022 has reached 3 trillion dollars. More precisely, the value of the world's first 100 brands is 3,088,930 million dollars, which compared with 2021, when the figure was 2,667,524, has grown 16 percent. As is clear, in 2022 the world has witnessed unprecedented growth in brand value. This development indicates the growing importance of the brand's share in advancing the economic successes of large companies.
Apple is the world's top brand in 2022. Apple's value has been estimated by Interbrand experts at about 482 billion dollars. After Apple, Microsoft with 278 billion dollars and Amazon with 274 billion dollars are respectively the second and third top brands of 2022. Most of the world's large brands are active in the technology field. To see the world's one hundred top brands and the value of each, you can refer to the original text of the report. You can also see the list of the world's ten top brands below.
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Machine-translated from Persian by Namafar; the Persian original is authoritative. Read the original in Persian