All industriesTourismMusic and audioPlatforms and companiesBooks and publishingFilm and TV seriesVideo gamesHandicraftsNews and mediaVisual and performing artsToysFashion and clothingGovernance of the creative industriesAnimationEntertainmentStationeryEscape roomsFood and restaurantsAdvertising
TopicsMarket and sales 460Audience and consumption 341Promotion and discourse-building 100Production and employment 72Education and content 65Financing 40Legal and regulatory 39
1,199 charts
On request
GlobalGlobal hotel and resort industry market size in 2022 and 2023 (trillion U.S. dollars)
Tourism2024/25IBISWorld
On request
GlobalNumber of travel and tourism jobs worldwide from 2019 to 2023 (millions)
Tourism2024/25Oxford Economics; WTTC
On request
GlobalInternational tourist arrivals worldwide from 2005 to 2023, by region (millions)
Tourism2024/25World Tourism Organization (UN Tourism)
On request
GlobalNumber of international tourist arrivals worldwide from 1950 to 2023 (in millions)
Tourism2024/25World Tourism Organization (UN Tourism); Worldwatch Institute
On request
GlobalBusiness tourist spending worldwide from 2001 to 2023 (billion U.S. dollars)
Tourism2024/25GBTA; Visa Inc
On request
GlobalLeisure tourism spending worldwide from 2019 to 2023 (billion U.S. dollars)
Tourism2024/25Oxford Economics; Statista; WTTC
On request
GlobalTravel and tourism's total contribution to GDP in leading travel markets worldwide, 2019 and 2023 (billion U.S. dollars)
Tourism2024/25Oxford Economics; WTTC
On request
GlobalImpact of adult US social media users on American democracy as of March 2024, by platform
Platforms and companies2024/25Pew Research Center
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GlobalMost popular social media platforms used by B2C (business-to-consumer) and B2B (business-to-business) marketers worldwide as of January 2024
Platforms and companies2024/25Social Media Examiner
On request
GlobalMost important social media platforms for marketers worldwide as of January 2024
Platforms and companies2024/25Social Media Examiner
On request
GlobalLeading social media platforms used by marketers worldwide as of January 2024
Platforms and companies2024/25Social Media Examiner
On request
GlobalRanking of selected online companies by digital advertising revenue, 2012–2023 (billion U.S. dollars)
Platforms and companies2023/24Facebook; Google; Statista; Yahoo
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GlobalAdvertising revenue generated by selected media companies worldwide in 2023 (billion U.S. dollars)
Platforms and companies2024/25Statista; Various sources (company reports)
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GlobalX (formerly Twitter) advertising revenue worldwide from 2017 to 2021 (billion U.S. dollars)
Platforms and companies2024/25statista
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GlobalDistribution of user reports on X (formerly Twitter) worldwide in the first half of 2024, by violation
Platforms and companies2024/25X (Twitter)
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GlobalAnnual engagement rate of X (formerly Twitter) posts from 2023 to 2024
Platforms and companies2024/25Metricool
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GlobalAverage number of replies to X (formerly Twitter) posts in 2023 and 2024
Platforms and companies2024/25Metricool
On request
GlobalAverage engagement on X (formerly Twitter) posts in 2023 and 2024, by interaction type
Platforms and companies2024/25Metricool
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GlobalShare of users who regularly get news from selected social networks in the United States, 2020–2023
Platforms and companies2023/24Pew Research Center
On request
GlobalX (formerly Twitter) accounts with the most followers worldwide as of August 2023 (millions)
Platforms and companies2023/24Socialtracker
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GlobalGlobal visits to Twitter.com from July to December 2023 (in billions)
Platforms and companies2023/24SimilarWeb
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GlobalShare of X (formerly Twitter) users worldwide who paid attention to news on the platform as of February 2024, by source
Platforms and companies2024/25Reuters Institute for the Study of Journalism; YouGov
On request
GlobalX (formerly Twitter) Premium subscribers as of April 2023 (in 1000s)
Platforms and companies2023/24Mashable
On request
GlobalLeading countries by X (formerly Twitter) users as of April 2024 (million people)
Platforms and companies2024/25'DataReportal; Meltwater; Twitter; We Are Social