Culture's share of the Iranian household shopping basket is still falling

Iranian household cultural spending makes Iranian households' consumption of the cultural industries clear to us.

Total household cultural spending has followed an upward trend over the past seven years and in 1402 (2023/24), with notable growth relative to previous years, recorded 409.98 hemt (trillion tomans).

The important point, however, is the decline of this trend and of its percentage share once inflation is taken into account. In that case, the average cultural spending of Iranian households from 1396 to 1402 (2017–2024) has followed a downward trend. So that culture's share of Iranian families' shopping basket has fallen from 11.7 percent in 1396 (2017/18) to 7.8 percent in 1402 (2023/24)—the lowest share in the past seven years.

It should be noted that a considerable part of this share is allocated to clothing, which, apart from culture, is counted among households' basic needs.

For more details on this topic, see the report link on the Namafar website.

See the original infographic (Persian)

Machine-translated from Persian by Namafar; the Persian original is authoritative. Read the original in Persian

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