The spread of the internet and cyberspace has led to the emergence of a new form of advertising known as digital advertising. Statista's 2023 report on the digital advertising market reviews and analyzes key statistics and information in this field.
Today the spread of the internet and cyberspace has led to the emergence of a new type of advertising called digital advertising. Digital advertising[1] refers to the method of advertising a product or service via the internet or purchasing advertising space with the aim of driving traffic, increasing brand awareness, and increasing sales using data-driven strategies. Types of digital advertising include advertising on search engine results pages, advertising on social media, advertising banners, video advertising, and classified (paid) digital ads. Statista's 2023 report on the digital advertising market has reviewed and analyzed prominent statistics and information in this field.
The full text is available to subscribers
Reports up to 1400 (2021/22) are free. Newer reports are part of Namafar's paid service; tell us what you need.
Request accessAlready a subscriber? Sign in
Machine-translated from Persian by Namafar; the Persian original is authoritative. Read the original in Persian